I came up with a great money making idea, for anyone out there looking to score some cash.
In corporate America today, there are plenty of “diversity” programs that attempt to hire more minorities of various types. The key question is, what makes some one a member of these minorities? It seems to be the case that it’s primarily self-identification: if you tell the corporate recruiter that you’re [ethnic], then you are as far as the corporation is concerned. I’ve looked for years and never found any legal basis for determining or disputing such a claim. However, the problem is that the recruiter can’t ask you and it seems a bit awkward to blurt it out. The standard technique is to have a key award on your resume that indicates your ethnicity.
Here’s the idea - sell those awards! You set up a website as an institute or foundation, make up some blather (or copyright infringe it from some other website). Once you’ve got that set up, you charge people an “entrance fee” for participating in a contest for an ethnic award. Oddly, it turns out that every one who applies wins! Then the participant can honestly put on their resume “won Best [ethnic] Rising Star Award, 2004”. Of course, you’d need a set of stock phrases for the award, with a few web pages for each. Charge $20 or $50 for the entrance fee and go. Your target market is people around college age. High school students looking for an edge, college students looking for scholarships or internships, and recent graduates looking for a job. You could sell value packages for a range of ethnicities, so that an applicant could easily tune their resume.
P.S. What I expect is that I’m not cynical enough, and someone is already doing this. Or, that so many people flat out lie on their resume that no one would pay for coorborating evidence.